The following issues are commonly faced by businesses that do not have any Business Intelligence capability. A BI solution from Beacon can make a world of difference to the growth and profitability of your business and enable you to provide a much more customer focused level of service. If you'd like to know more, contact us or register for free BI information.
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You cannot easily establish if your sales or growth areas are on target and cannot set realistic targets with confidence.
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You do not know what products are services are the most or least profitable.
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You cannot profile and categorise your customers using any of the information your business holds.
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You cannot automatically run marketing campaigns that target groups of profiled customers with specific products or services.
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Staff are spending hours each week importing or pasting data into spreadsheets in order to produce sales reports or analyse customer behaviour.
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Your contact management system does not let you categorise contacts and specify a pre-determined action path for each category.
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You cannot access your customer data on an ad-hoc basis or even at all without the expense additional development.
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You cannot predict what services or products customers will want from you next.
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You have no idea what your market share is.
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You cannot model the impact of changes in customer growth, spend or pricing upon your business.
